Skip to content
Technology & Innovation —

‘Do Not Track’ Feasible, Practical

Do Not Track allows us to veto tracking by third parties, who are welcome to respond by offering cash-for-data. It creates a market mechanism for negotiating over privacy preferences.
Sign up for Big Think on Substack
The most surprising and impactful new stories delivered to your inbox every week, for free.

Jonathan Mayer responds to criticisms of the proposals: “Do Not Track raises issues of both technology and policy; it is essential to draw a sharp dividing line between the two. The concerns that Commissioner Rosch expresses relate to business impact. There is now widespread consensus that Do Not Track, implemented as an HTTP header, is ‘technically feasible.’ …Do Not Track allows users to veto third-party tracking; third parties are welcome to respond by offering cash-for-data deals. One of the advantages of Do Not Track is that it creates a market mechanism for negotiating over privacy preferences.”

Sign up for Big Think on Substack
The most surprising and impactful new stories delivered to your inbox every week, for free.
Related
A bearded man wearing glasses and a plaid shirt speaks with a microphone clipped to his collar in front of a purple background with white dots.
The Well
How Rainn Wilson discovered sacredness
The hospital where Rainn Wilson’s wife and son nearly died became his own personal holy site. There, he discovered that the sacred can exist in places we least expect it. During his talk at A Night of Awe and Wonder, he explained how the awe we feel in moments of courage and love is moral beauty — and following it might be the start of our spiritual revolution.
▸
13 min
—
with
Rainn Wilson
Up Next
Guest Thinkers
Signs of Creative Success
Have you heard of Rebecca Black?  If not, you may be living under a rock. Her (sickly-sweet-teeny-bopper) song recently got over 62 Million views on Youtube in less than 50 days. […]